Pre made Cocktail (RTD): Why is the gross profit margin consistently high?
Pre mixed cocktails, as an innovative beverage, have shown a rapid development trend worldwide in recent years. In the Chinese market, with the rise of the younger generation of consumers and changes in consumption concepts, pre mixed cocktails are gradually becoming popular.
May 27,2024
Good News! Château Gatong wins another Asian Gold Medal
In the 11th (2020) Asian Wine Quality Competition, Château Gatong's Fruit Storm Peach Sparkling Wine won both the Gold Medal for Consumption and the Silver Medal for Quality.
Jul 21,2020
China's RTD market: a new oasis of investment to be reclaimed
As a new and promising category in China's current alcohol market, the ready-to-drink (RTD) industry is gradually attracting the attention of both investors and consumers. Although the market is still to be further developed, there are many signs that the industry has a broad investment prospect in the future.
Aug 17,2024
the popularity of green plum wine among low-priced wines
The sweet and sour taste of green plum wine is in line with the taste preference of young people. Compared with traditional liquors, green plum wine has a lower alcohol content and is easier on the palate, making it suitable for young people to drink on social occasions or during leisure time.
Aug 10,2024
In recent years, there has been significant homogenization in the new style of alcoholic beverage industry. In order to get out of this situation, many brands often seek breakthroughs in some niche fruits, which is simple but effective.
Aug 03,2024
The alcoholic beverage market has been quietly changing over the past few years. As consumers become more health-conscious, traditional high-alcohol beverages are being challenged, while low/non-alcoholic beverages are emerging as a new trend, and some predictions even suggest that they may lead the way by 2025.
Jul 28,2024
Product innovation: Develop unique flavors, such as combining Chinese specialty ingredients or spices to create distinctive flavors, e.g., flavors such as osmanthus, jasmine, and tangerine peel.
Jul 20,2024
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